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CASE STUDY

Large Nonprofit Health Plan Lowers Member Acquisition Costs by 29% and Increases Online Enrollment 30X

An independent, nonprofit health plan serving more than 500,000 members sought to offer a breakthrough online shopping experience. By partnering with Zipari, the payer  significantly exceeded its goals for digital enrollment and engagement.

Download the full case study and learn how the health plan achieved: 

  • 3300% increase in online enrollment in 3 years
  • 77% reduction in customer service calls for finding a doctor
  • 5X ROI on ad spend increasing from 102% to 572%
  • 70% increase in organic web traffic 

 

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